Keyword Tools
Keywords play an important role for most webmasters. Researching keywords gives you insight into the things your potential visitors are looking for, and may give you guidance around what content you should be adding to your site.
Another reason to have a good keyword research tool is to find different niches on the web that may be open to a new site that could end up with a lot of traffic right away.
Also, detailed research is critically important if you are bidding on keywords for search engine placement on Google, Yahoo, MSN or others. You want to be sure to find those cheaper long tail keywords that can get you targeted traffic right away.
PPC Web Spy
#1 Keyword Tools - PPC Web Spy
Brad Callen's latest tool is truly amazing. This is a small add-in to your FireFox web browser that allows you to see what keywords are driving any ads in Google search results. And that is just the begining of how this works. If you want to learn more about how everyone else is making money with strategic use of keywords, get this now.
Most importantly - the basic version of this tool is FREE!
Keyword Elite
#2 - Keyword Elite
This versatile software is really five tools in one. You can plug in any keyword or keyphrase and Keyword Elite will go to work finding up to 10,000 related keywords. You can then check the found keywords to determine competition levels for each one including the all important results-to-search ratio and Adwords bid price range. Keyword elite will also create keyword rich content pages and Adwords ads for you. Last but not least it will monitor your competition for each keyword you are using.
If you are looking for a great tool to help find the right words for your paid search campaigns, of if you want to find more profitable niches to build pages and sites around, this is the best thing on the market.
